To coordinate the construction of new stores and renovations for franchise-holders. Tailor-made for every entrepreneur
Providing a tailor-made solution is of vital importance to a franchise organisation like Livera. When an existing store has to be renovated, MVRO always adapts its design to correspond exactly to the client’s wishes.
Details
When Intres, the parent organisation of the Livera lingerie chain, is planning new branches or the renovation of existing stores, it often outsources the project management to MVRO.
Own ideas
The franchise-holders can put forward their own ideas about how their stores should be fitted out, as long as the look & feel remains unmistakeably Livera. The less image-defining elements, such as the air-conditioning equipment and ceilings, can be adapted to meet specific wishes and the budget. MVRO discusses these points with each individual entrepreneur and provides them with specific, tailor-made advice.
"Every entrepreneur has a say in the ultimate approach."
About Livera
Livera is the body fashion specialist store in the middle segment of the market. It is one of the most successful formulas to be launched by Intres, the retail service organisation to which around 1200 entrepreneurs are affiliated. Its 1800 specialist stores - give or take - are jointly responsible for consumer sales worth over 2 billion euro.